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AI EnablementYour Data Quality Partner
It's time for you to trust your customer data.
Data is everywhere. We insist that is it clean.
45% of marketers don’t validate their data for quality and accuracy, and 62% use incomplete or invalid prospect data. A study from the Harvard Business Review discovered that only 3% of the data quality scores in its study were rated as “acceptable".
That is simply not acceptable to us at Vertify, and we are here to help! You shouldn't think twice about the quality of your customer data. Nor should you have to spend a ton of time cleaning your customer data apps like Marketo, HubSpot, and Salesforce. You have spent way too long dealing with this customer data mess. It's time for the Vertify fix!
With Vertify, you get an app that can turn your dirty and unreliable customer data into a lead nurturing, sales producing powerhouse.
Clean data is trusted data.
Automatically Merge Duplicates
Your business is unique, so Vertify delivers functionality that allows you to customize sync filters and configure unique deduplication rules for all of your records. You have full control of how and when duplicate records are merged.
Automated data cleansing, in transit.
Find and merge duplicate records via automation.
Update records, convert leads, and reassign contacts with automation.
Create new records, update existing ones, and never worry about duplicates with automation.
You decide which system is your single source of truth and Vertify cleanses on the fly to make your dream a reality.
Vertify Blog of the Month
5 Database Hygiene Best Practices You Can Apply Today
According to Mercury, creative digital experts, 45% of marketers don’t validate their data for quality and accuracy, and 62% use incomplete or invalid prospect data. These numbers may give you an idea of how “dirty data” could stand in your way, driving a wedge between your business goals and the people you need to reach to grow. Implementing database hygiene best practices is an effective solution to this challenge.