Marketers and sales teams scaled

Best Practices for a Seamless HubSpot/Salesforce Integration

Why are HubSpot/Salesforce integration best practices important? Marketers and sales teams should join their efforts to develop the best customer acquisition strategies. The key to this collaboration is accurate, real-time data that lets them know what actions are working, how to improve their approach, and how to adapt to constantly changing conditions.  If your company…

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NetSuite & Marketo: Integrate to Get More From Your Tech Stack

One of The Best NetSuite Marketing Integrations is with Marketo During the past few years, hundreds of companies have found out one of the best NetSuite marketing integrations is with Marketo. Leading integration technology providers created solutions to integrate lead syncing, personalization, and overall marketing attribution reporting. Some have also assisted with thought leadership and…

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When Native Marketo/Salesforce Integrations Fail

Why Are There Marketo/Salesforce Integration Issues? Salesforce and Marketo are robust apps built by different companies. Their objective is to help users drive more sales and leads. At some point, organizations decide to integrate them to get the best features from both applied to their database. But, if they do so using a native procedure,…

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