Salesforce now dominates the global customer relationship management (CRM) market with a 19.5% market share as of 2018. However, despite its popularity, it’s not the only data source organizations use to make marketing and sales decisions. There are several data integration tools for Salesforce that work better than its native app integration. Salesforce allows clients…
Want to use one of the world’s best CRMs with the latest rockstar marketing automations platform? A Salesforce and Marketo integration is the way to go. There might be hundreds of CRM options available, but only one reigns supreme. Salesforce is the original customer relationship management tool. It made the industry and is still the…
Are you trying to figure out the best method for a SugarCRM data migration? Generating, analyzing, or using customer data is no longer reserved for large companies, IBM, or quants with their own analytical formulas. Almost every business is swimming in it. We’re constantly generating it on our phones, computers, tablets, and now smart personal…
The Power of Integrations In a world where business leaders are increasingly dependent on real-time metrics, seamless data integration across all levels of the business is essential. NetSuite users are often forced to look for integration options to meet the needs of their growing businesses, and a NetSuite integration platform is a convenient solution. According…
The Value of Integrations Too many sales and marketing teams are drowning in inefficient processes. Most of these processes have to do with manual tasks involving synchronizing leads and contacts. The sales funnel follow-up helps companies understand and visualize their sales process and, most importantly, measure their overall conversion success. This leads many to ask,…
Why are HubSpot/Salesforce integration best practices important? Marketers and sales teams should join their efforts to develop the best customer acquisition strategies. The key to this collaboration is accurate, real-time data that lets them know what actions are working, how to improve their approach, and how to adapt to constantly changing conditions. If your company…
One of The Best NetSuite Marketing Integrations is with Marketo During the past few years, hundreds of companies have found out one of the best NetSuite marketing integrations is with Marketo. Leading integration technology providers created solutions to integrate lead syncing, personalization, and overall marketing attribution reporting. Some have also assisted with thought leadership and…
Why Are There Marketo/Salesforce Integration Issues? Salesforce and Marketo are robust apps built by different companies. Their objective is to help users drive more sales and leads. At some point, organizations decide to integrate them to get the best features from both applied to their database. But, if they do so using a native procedure,…