Marketing

Salesforce Pardot and Vertify Integrate to Truly Validate Marketing’s Impact in Revenue

Salesforce Pardot and Vertify Integrate to Truly Validate Marketing’s Impact in Revenue

How can you easily make better decisions on marketing spend? The answer is through an integrated and automated marketing analytics solution. Marketing teams that can lessen their dependence on spreadsheets are in a much better situation to make defensible and more confident decisions regarding campaign spend and targeting the right prospects. Even marketing or revenue…

PODCAST: From the Opera to the C-Suite: Taking the Leap and Founding a Company with Matt Klepac

PODCAST: From the Opera to the C-Suite: Taking the Leap and Founding a Company with Matt Klepac

Vertify co-founder and CEO, Matt Klepac, was invited to speak on the well-known Sales Hacker podcast with Sam Jacobs, Founder of Revenue Collective. From discussing the transition to entrepreneurship to camels versus unicorns, it’s an incredibly inspiring podcast! Take a listen here or read below for some of our favorite excerpts. Who is Matt Klepac…