Marketing ROI

Vertify Enables Marketing ROI Reporting

Vertify helps with Marketing ROI (Return on Investment) reporting by providing a consolidated view of marketing and sales data across various platforms. Here’s how it works: With this consolidated view, Vertify helps measure the effectiveness of marketing campaigns and calculate ROI. You can see which marketing activities are bringing in the most revenue and adjust…

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Native Integrations

The Hidden Costs of Native Integrations

Integrations have become an integral part of businesses, allowing them to streamline processes, improve efficiency, get the most out of their tech investment, and enhance customer experiences. However, amidst their benefits, not all integrations are created equal. Focusing on native integration, there are hidden costs that organizations often overlook. Understanding these costs is crucial for…

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Customer Story - Digicor-03

Customer Story: DiGicor Improves Marketing Performance

DiGiCOR was founded in 1997 with the goal of becoming a major player in the Australian and New Zealand niche ICT Infrastructure market. Their focus is in providing server, data storage, workstation, networking, edge computing, and IoT solutions. From designing IT infrastructure to deployment of the solution, they cover the whole journey for their customers.…

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4 ways to automate salesloft

Four Ways to Automate Salesloft With Vertify

Automation is no longer a luxury, but a necessity. Sales teams are constantly looking for ways to streamline their processes and improve efficiency. If you are a Salesloft user, partnering it with Vertify can take your automation game to the next level. In this article, we will explore four key ways to automated Salesloft with…

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Advanced iPaaS

The Pitfalls of Point-to-Point Integration and How Vertify Can Help

Point-to-point integration has long been the go-to method for connecting disparate systems and exchanging data. However, as businesses grow and technology evolves, the limitations of this approach become increasingly apparent. In this article, we will delve into the pitfalls of point-to-point integration and explore how Vertify, a leading integration platform, can help businesses overcome these…

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Freedompay

Commerce Platform Cleans Data & Eliminates Silos

Since 2000, FreedomPay has grown from a pioneer in payments technology to becoming the innovation partner of choice. Their core objective when working with Vertify was to establish a seamless, multi-directional data integration between their essential platforms: Marketo, NetSuite, and Salesloft. Their primary aim was to facilitate the movement of marketing and sales data between…

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Custom Integrations

Evade the Peril of Building Integrations from Scratch

Building integrations from scratch can be a daunting and risky endeavor for businesses. In today’s fast-paced and interconnected world, companies rely heavily on integrating various software and systems to streamline their operations and enhance productivity. However, attempting to build integrations from scratch can pose numerous challenges and pitfalls that could have a detrimental impact on…

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Taming the Custom Chaos: Data Integration for Custom Fields and Objects

Data integration is a critical component of any organization’s data management strategy. It ensures that data from various sources is collected, consolidated, and standardized, allowing for accurate and meaningful analysis. While data integration is relatively straightforward when dealing with small companies with standard fields and objects, things quickly become complicated when dealing with custom fields…

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