Marketing ROI

Vertify Enables Marketing ROI Reporting

Vertify helps with Marketing ROI (Return on Investment) reporting by providing a consolidated view of marketing and sales data across various platforms. Here’s how it works: With this consolidated view, Vertify helps measure the effectiveness of marketing campaigns and calculate ROI. You can see which marketing activities are bringing in the most revenue and adjust…

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Demo Screen

Vertify Enables Activity Based Follow Up for Sales

The proof is in the Demo: Salespeople are busy. Between calls, emails, and demos, it’s easy to lose track of which leads need the most attention. Vertify changes that. Vertify’s secret weapon for activity-based sales follow up lies in its powerful combination of data management and data orchestration. Here’s how it works: 1. Real-Time Marketing…

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Data Management Impact

Data Management: The Hidden Driver of Impact

Effective data management is crucial for businesses looking to stay ahead of the competition. It’s no longer enough to simply collect and store data; organizations must now focus on harnessing the true potential of their data to drive impactful outcomes. You must make data actionable. What does that mean? Well, it means that you must…

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AI Enablement Package

Investing in AI Data

If you are considering an investment in AI technology, do not lose site of the importance of your data foundation. Get your data house in order and then get the most out of AI.

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Advanced iPaaS

The Pitfalls of Point-to-Point Integration and How Vertify Can Help

Point-to-point integration has long been the go-to method for connecting disparate systems and exchanging data. However, as businesses grow and technology evolves, the limitations of this approach become increasingly apparent. In this article, we will delve into the pitfalls of point-to-point integration and explore how Vertify, a leading integration platform, can help businesses overcome these…

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Marketo Performance Insights

Enabling Marketo Performance Insights With Vertify

Marketo Performance Insights is a powerful tool that allows businesses to gain valuable insights into the performance of their marketing efforts. By harnessing the data collected within Marketo Engage, companies can optimize their marketing strategies, improve ROI, and make informed decisions based on accurate and up-to-date information. What is Marketo Performance Insights? Marketo Performance Insights…

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A+ Federal uses Vertify

A+ Federal Credit Union Wins with Vertify

A+ FCU, an award-winning Texas credit union, prides themselves on providing financial services and education to every member and giving them the right guidance for their unique financial situation. However, they were facing the common challenge of dealing with data silos across multiple systems, including Jack Henry Symitar, Marketo Engage, and more. This was leading…

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automated data processing

The Secret Weapon for B2B: Why Your Data Layer Needs an Upgrade with Vertify

In today’s fast-paced digital landscape, data has become the lifeblood of businesses across industries. For companies involved in B2B operations, the importance of having a robust and efficient data layer accompanied by automated data processing cannot be overstated. It serves as the backbone for all data-related activities, ensuring seamless integration and accessibility throughout the organization.…

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two people leaning on table 3205575 scaled

NetSuite & Marketo: Integrate to Get More From Your Tech Stack

One of The Best NetSuite Marketing Integrations is with Marketo During the past few years, hundreds of companies have found out one of the best NetSuite marketing integrations is with Marketo. Leading integration technology providers created solutions to integrate lead syncing, personalization, and overall marketing attribution reporting. Some have also assisted with thought leadership and…

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