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Which Marketing Automation Systems are the Best?

4 Assumptions to Avoid When Shopping for an MAS As your business grows, it only makes sense to invest in a marketing automation system to scale, repeat, and analyze your marketing efforts. After all, statistics show that 79% of high-performing companies have been using marketing automation for three or more years. But which marketing automation system is the best—Marketo,…

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Vertify Forms an Inspiring Advisory Board

As Vertify looks to the future they bring on two strategic advisors to help them revolutionize the data management industry. AUSTIN, Texas, April 22, 2019 /PRLog/ — Vertify Inc., a smart customer data management company, today announced the addition of Scott Abel and Marcio Esteves to its advisory board. The addition of these experienced and…

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Digital Marketing Gaps in the Financial Industry Leave Opportunity on the Table

After years of falling behind the “big data” bandwagon, the oil and gas sector is proving just how traditional, dinosaur-esque industries are able to leverage advanced marketing technologies to become dynamic players and outpace the market. But does this hold true for the financial services industry? According to the latest Digital Banking Report, the financial services…

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Vertify Launches 3 New Connectors in Q1 2019

New connectors enhance the already robust Vertify offering AUSTIN, Texas, March 26, 2019 /PRNewswire/ — Vertify Inc., a smart customer data management company, today announced the addition of 3 new connectors, LiveRamp, Splash, and Acumatica which enhance connections between systems for their clients. Vertify has made a name for itself in the Customer Data Management…

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White Paper: Data Efficiency for E-Commerce

With a saturated online market, e-commerce companies are challenged to stay ahead, differentiate from the competition, and grab the attention of an audience already inundated with billions of posts and advertisements. While some e-commerce companies are failing due to their digital marketing capabilities and/or strategies, others are quickly gaining market share due, in large part,…

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