Commerce Platform Cleans Data & Eliminates Silos

Since 2000, FreedomPay has grown from a pioneer in payments technology to becoming the innovation partner of choice. Their core objective when working with Vertify was to establish a seamless, multi-directional data integration between their essential platforms: Marketo, NetSuite, and Salesloft. Their primary aim was to facilitate the movement of marketing and sales data between systems, utilizing NetSuite as their fundamental source of truth, and the end goal was to build comprehensive sales cadences within Salesloft while ensuring that all sales activities and critical information seamlessly flowed back into NetSuite and Marketo.